J. Crew Mercantile store, second in the country, to open at Mayfair Collection in Wauwatosa

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The Mayfair Collection

WAUWATOSA — HSA Commercial Real Estate has executed a lease with J. Crew to open the retailer’s second Mercantile branded store in the country at The Mayfair Collection shopping center in Wauwatosa.

J. Crew Mercantile will be located in Suite 110 between Ulta and Men’s Wearhouse in the project’s first phase.

The company’s first Mercantile store will open at The Shops at Park Lane in Dallas, Texas.

“From the outset of this project, our strategy has always been to find best-in-class fashion brands that can attract customers throughout southeast Wisconsin,” said Tim Blum of HSA Commercial. “With this being J. Crew Mercantile’s second store in the country, we believe that we have further fulfilled that goal, and we are excited to have them as part of The Mayfair Collection.”

J. Crew will start construction on its store in August and expects the location to open before the end of the year.

Phase 1 of The Mayfair Collection – anchored by Nordstrom Rack, Dick’s Sporting Goods, Saks Fifth Avenue OFF 5TH, and more – opened in April 2014.

The project’s construction consisted of adaptively repurposing functionally obsolete warehouse buildings along US 45 into new, contemporary retail environments.

The Mayfair Collection’s second phase will be anchored by Whole Foods Market, which will be housed in a converted warehouse building at the northeast corner of Burleigh Street and 112th Street.

Plans for the second phase of The Mayfair Collection also include a HomeGoods, approximately 30,000 square feet of junior anchor retail space, a mix of upscale bars and restaurants, and a 140-room Hilton Homewood Suites hotel.

CLICK HERE for more on this story via the Milwaukee Business Journal.