“Super Bowl Babies:” Tomah man appeared in commercial that was a favorite during Super Bowl 50

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TOMAH -- For Super Bowl 50, the NFL and Seal brought together some actual "Super Bowl Babies" to recreate one of the greatest love songs of all time in celebration of the greatest game of all time. A man from Tomah, Wisconsin appeared in the ad, as he is a "Super Bowl Baby."

Scott Wilcox, a Wisconsin native, has been a singer-songwriter for as long as he can remember.

"I have been writing music my whole life," Wilcox said.

He's been a Green Bay Packers fan even longer!

"I am Wisconsin through and through," Wilcox said.

Wilcox came upon an ad seeking Packers fans born in 1967 in October, November or December.

"I immediately, I go 'ding, ding ding. I could do that with my eyes closed.' I thought 'this is going to be easy!'" Wilcox said.

Wilcox knew he had to apply.

"I thought 'wow -- finally an advantage to being old.' so I answered the ad," Wilcox said.

And within a few weeks, Wilcox was asked to be in the NFL's Super Bowl 50 commercial.

"My wife was like 'how can they just expect you to drop everything and just go' and I am like 'it's the Super Bowl commercial... duh!'" Wilcox said.

So with that, Wilcox was off to New York -- Cheesehead in hand.

"Stuff it in my suitcase. You know what it's like to stuff a cheese wedge?" Wilcox said.

Once he was in New York, he couldn't wait to get started.

"I get there early because I am nervous as heck that I am going to miss the thing, so I am there 45 minutes, an hour early, you know? Something like that," Wilcox said.

Call it a Wilcox thing, or a Wisconsin thing -- but other Packers fans had the same idea.

"So the production staff was looking like -- 'this is really weird.' The first six people to show up are all from Wisconsin," Wilcox said.

If that doesn't show the loyalty of Packers fans, Wilcox says he's not sure what does.

Soon, it was off to rehearsal.

"It's about while our team was winning the Super Bowl, our parents were making us, So you will see a really wide age range of all the people that were in this commercial based on when their team went to the Super Bowl," Wilcox said.

Needless to say, the Packers fans were the oldest of the bunch because they were Super Bowl babies in the very first Super Bowl -- Super Bowl I.

"The idea is that we are all singing this song, and the song is different words to the melody of 'Kiss from a Rose,'" Wilcox said.

Wilcox said some of the lines were wordy, so being a song-writer, he decided to offer some advice.

"So actually a couple times I spoke up and I said 'if you change this line like this, it would be a lot easier to sing,'" Wilcox said.

Wilcox said of the three suggestions he gave, the directors took two of them.

"So I really did have input on the final commercial," Wilcox said.

After four days of production and countless rehearsals, the shooting of the commercial finally came to an end.

Wilcox says the Wisconsinites definitely left their mark in the Big Apple.

"I think we really made a statement in New York as Green Bay Packers fans. We have talent. We have a great attitude. We have really good drive and we show up on time," Wilcox said.

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