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Hi! Since you clicked on my bio, you’re probably wondering, “Who is this Brad Hicks character? What’s his deal?!”

First of all, I’ll tell you, I’m one lucky guy. I love what I do, and I love the people I do it with at FOX6. I’m serious—and grateful every day.

I grew up in Palo Alto, California. I got my Bachelors and Masters in Geography at the University of California, Davis. Then, while pursuing my Ph.D. in Geography at Texas A&M, I decided to explore the wild and wacky world of television news. I was hooked. My journey has taken me to the South (CNN in Atlanta), the Northeast (Lancaster/Harrisburg PA), the West (the San Francisco Bay Area), and now the Midwest.

Over the years, I've been fortunate to have my work earn national awards including the Edward R. Murrow Award for a report on a family of child molesters, the Sigma Delta Chi Award for an in depth series on heroin in the suburbs, awards from NBC News, the U.S. Coast Guard and the National Water Safety Congress for a special on the dangers of lowhead dams, as well as multiple Emmy Awards and awards from The Associated Press.

The biggest honor, however, is knowing that you are watching. I take very seriously the responsibility we have to bring you accurate and up-to-the-minute information. Covering the news for you is not just a job, it's a privilege.

I'm also thrilled to be able to help local charities make the world a better place. Since moving to Milwaukee, I have been helping the Leukemia Lymphoma Society, the David M. Sherman Cancer Center, Vince Lombardi Charitable Funds, Goodwill's Ability Connection, and the ALS Association of Wisconsin.

ALS has become more than a cause for me; it’s a lifelong commitment, and FOX6 has been tremendously supportive of my efforts. In 2014, I was invited to speak at the United Nations about ALS. I serve on the ALS Leadership Team, helped develop an annual fundraiser at Miller Park, and have spearheaded numerous awareness campaigns both on and off air. In 2014, the ALS Association honored me with the Rebecca Bell Barbi Award for my work on behalf of this horrendous disease.

Now some trivial tidbits you would never know about me if I didn't tell you:

- I was once attacked by wild dogs in India and underwent rabies treatment.

- As a graduate student, I published an academic paper that provided the first evidence Native Americans domesticated the California Fan Palm (Washingtonia Filifera).

- I used to race bikes, and qualified for Olympic Trials in three cycling events in 1988.

- I feel deeply fortunate to live in this great country, and I am quietly indebted to every war vet who has risked his or her life for the freedoms we all enjoy.

Recent Articles
  • Quebec train derailment, fire, and explosionsn spill fuel into river

    “Bombs on the railway:” Issue of crude oil trains traveling through Milwaukee makes its way to City Hall

    MILWAUKEE (WITI) — It’s an issue FOX6 News first exposed last fall, and it has now made its way to Milwaukee’s City Hall. In November 2014, FOX6’s Brad Hicks warned about the growing number of trains moving through southeastern Wisconsin loaded with highly-volatile crude oil from North Dakota. In a half-dozen derailments in North America, the so-called “Bakken” trains have blown up. On Wednesday, April 8th, the Milwaukee Common Council Public Works Committee meeting was packed with people concerned about […]

  • Dustin Diamond

    Challenge of being a child star when the camera’s off: Dustin Diamond on life after “Saved by the Bell”

    MILWAUKEE (WITI) — Actor/comedian Dustin Diamond has been in the news lately after an incident at a Port Washington bar. He says he and his girlfriend were being harassed and physically threatened. The allegations have cast a cloud over him, but around every cloud, as they say, there’s a silver lining. It took two months of letters and emails to convince Dustin to sit down with FOX6 News and talk about his career, his personal life, his struggles and his regrets. […]

  • gold

    Elite fighting unit from World War II earns Congressional Gold Medal

    WASHINGTON, D.C. (WITI) — The United States Congress awarded the Congressional Gold Medal Tuesday, February 3rd to an elite fighting unit from World War II, the First Special Service Force.  The Congressional Gold Medal is the highest civilian honor Congress can bestow.  At the ceremony, the current commander of American Special Forces called them “the elite fighting force of their time.”  House Speaker John Boehner, and other leaders of both the House and Senate were there to pay tribute to these […]

  • MS

    New hope for people suffering with multiple sclerosis

    MILWAUKEE (WITI) — There is new hope for people with a disease that can rob people of their movement and vision. Early research finds patients’ own blood cells may be able to reverse the disability of multiple sclerosis. Becky Hopkins began having numbness in her hands and torso and her diagnosis was multiple sclerosis, or MS. “In the beginning it was terrifying not knowing anything about it,” said Becky. Eight years later, Becky participated in the 2014 Bike MS. The […]

  • boyfriend and girlfriend

    After a devastating Packers loss, Brad Hicks found something bigger than football outside CenturyLink Field

    SEATTLE (WITI) — Some Green Bay Packers fans were making plans for a trip to Phoenix for the Super Bowl when the Packers implosion at CenturyLink Field began Sunday, January 18th — and the disappointment for many was just too much to handle. From Seattle to Milwaukee to Green Bay, Packers fans were devastated to see the season end at the hands of the Seattle Seahawks. For much of Sunday afternoon, it seemed like the Packers had this one in […]

  • cheese needle

    FOX6’s Brad Hicks checks out the Cheese Needle — OOPS, the SPACE Needle!

    SEATTLE (WITI) — Ahead of the big Green Bay Packers playoff game in Seattle — where they’ll face the defending Super Bowl champion Seattle Seahawks, FOX6’s Brad Hicks had a chance to check out some of the sights — including the infamous “Cheese Needle.” Oops! We mean “Space Needle!” In 1959, artist Edward E. Carlson was inspired by the Stuttgart Tower in Germany and sketched a vision of a dominant central structure for the 1962 Seattle World’s Fair on a […]

  • Tavern

    Seattle’s biggest Packers bar swarmed with green and gold for pre-game pep rally

    SEATTLE (WITI) — Packers fans packed into Seattle’s biggest Packers bar tonight where they hosted a Packers pep rally. The Mustard Seed has been a the hot spot for Packers fans in Seattle. And Excited is an understatement, Packers fans are a lot more than that! At the rally, Packers President Mark Murphy put it in perspective. “We would like to play at Lambeau, but it will be even better to beat them in their home,” said Murphy. Last Sunday […]

  • Seattle statue

    Packers pranksters: Fans makeover one of Seattle’s famous statues in green and gold

    SEATTLE (WITI) — Packers fans are sending a clear message to the Seahawks in Seattle! Before the sun came up on Saturday, January 17th, balloons and decorations came out — hoping for a sneak attack on one of Seattle’s well known neighborhoods. The mission? To makeover one of Seattle’s famous statues led by the Chamber of Commerce vice president. It’s a message to Seahawks fans, decorating the statue with jerseys, t-shirts, helmets — anything and everything green and gold. And […]

  • mustard seed

    “We’re not just Packer fans, we’re Packer family:” Seattle’s biggest Packers bar to host pep rally

    SEATTLE (WITI ) — Packers fans are in Seattle and they will be greeted by a many local and loyal Packers fans who live in the Seattle area. An email was sent last Sunday night and was from the beloved Green Bay Packers — asking the Northwest Packer Backer group they belong if they want to host the official Packers pep rally on Saturday. The Mustard Seed is Seattle’s biggest Packers bar and was excited to say yes to that email! […]

  • fan

    From Bucky Badger to Seattle: One Packers fan shares his unique story

    SEATTLE (WITI) — He lives in Seattle. But he bleeds Packers green and gold — and a little bit of Wisconsin red. That’s because at one time, he was Bucky Badger. Brad Hicks introduces you to this rocket scientist who is a hard-core Green Bay fan.

  • cheese

    WHAT?! Cheese possession, consumption BANNED in Seattle-area city

    BAINBRIDGE ISLAND, Wash. (WITI) — There’s one city just west of Seattle proper where the city manager is taking a stand against the Green Bay Packers. Douglas Schulze has issued an executive order banning cheese possession and consumption ahead of the Packers playoff matchup with the Seahawks. Brad Hicks went to the island to see why. Cheese possession and consumption was to be banned on Friday, January 16th. Below is the executive order issued by City Manager Douglas Schulze: By the authority vested in me […]

  • NFC Championship game

    “Not a nice group of people!” Seattle Packers fans warn Wisconsin fans about 12th Man’s ugly side

    SEATTLE (WITI) — The Green Bay Packers take on the Seattle Seahawks at CenturyLink Field in a playoff matchup this Sunday, January 18th, and Packers fans in Seattle want to make sure Packers fans from Wisconsin headed into “enemy territory” for the game stay safe. The “12th Man” has a big impact at CenturyLink Field — the NFL’s loudest outdoor stadium. But the 12th Man has an ugly side… Jerry Garner doesn’t hide the fact that he is Seattle’s biggest […]


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