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Hi! Since you clicked on my bio, you’re probably wondering, “Who is this Brad Hicks character? What’s his deal?!”

First of all, I’ll tell you, I’m one lucky guy. I love what I do, and I love the people I do it with at FOX6. I’m serious—and grateful every day.

I grew up in Palo Alto, California. I got my Bachelors and Masters in Geography at the University of California, Davis. Then, while pursuing my Ph.D. in Geography at Texas A&M, I decided to explore the wild and wacky world of television news. I was hooked. My journey has taken me to the South (CNN in Atlanta), the Northeast (Lancaster/Harrisburg PA), the West (the San Francisco Bay Area), and now the Midwest.

Over the years, I’ve been fortunate to have my work earn national awards including the Edward R. Murrow Award for a report on a family of child molesters, the Sigma Delta Chi Award for an in depth series on heroin in the suburbs, awards from NBC News, the U.S. Coast Guard and the National Water Safety Congress for a special on the dangers of lowhead dams, as well as multiple Emmy Awards and awards from The Associated Press.

The biggest honor, however, is knowing that you are watching. I take very seriously the responsibility we have to bring you accurate and up-to-the-minute information. Covering the news for you is not just a job, it’s a privilege.

I’m also thrilled to be able to help local charities make the world a better place. Since moving to Milwaukee, I have been helping the Leukemia Lymphoma Society, the David M. Sherman Cancer Center, Vince Lombardi Charitable Funds, Goodwill’s Ability Connection, and the ALS Association of Wisconsin.

ALS has become more than a cause for me; it’s a lifelong commitment, and FOX6 has been tremendously supportive of my efforts. In 2014, I was invited to speak at the United Nations about ALS. I serve on the ALS Leadership Team, helped develop an annual fundraiser at Miller Park, and have spearheaded numerous awareness campaigns both on and off air. In 2014, the ALS Association honored me with the Rebecca Bell Barbi Award for my work on behalf of this horrendous disease.

Now some trivial tidbits you would never know about me if I didn’t tell you:

– I was once attacked by wild dogs in India and underwent rabies treatment.

– As a graduate student, I published an academic paper that provided the first evidence Native Americans domesticated the California Fan Palm (Washingtonia Filifera).

– I used to race bikes, and qualified for Olympic Trials in three cycling events in 1988.

– I feel deeply fortunate to live in this great country, and I am quietly indebted to every war vet who has risked his or her life for the freedoms we all enjoy.


Recent Articles
  • Mitchell Park Domes

    Report: Repair options for the Mitchell Park Domes could cost from $14 million – $64 million

    MILWAUKEE — Milwaukee County Executive Chris Abele released a report on Friday, December 2nd which confirms initial cost estimates for a variety of repair options at the Domes. The report was prepared by GRAEF Consulting, the independent engineering firm contracted by Milwaukee County to manage the community engagement process for the Domes. GRAEF’s report confirms initial estimates from 2008 that it could cost between $50 million and $70 million to totally repair or replace the Domes on their existing foundation. GRAEF’s report says […]

  • Sex offender buffer zones

    Men on the margin: Are buffer zones the sex offender solution?

    PLEASANT PRAIRIE — A three-time convicted sex offender was set free on Tuesday, November 15th, and he is now homeless on the streets of Racine. Racine does not allow sex offenders like Eric Pletz to live within 1,000 feet of anywhere children may be — schools, parks, libraries, churches, etc. It’s no surprise he can’t find a place to stay. FOX6 has been investigating these child safety zones for months — documenting how they are putting sex offenders on the street. […]

  • Matt Schechter

    “If this is winning, I don’t want it:” Convicted sex offender talks about life after being released from prison

    MILWAUKEE — On the morning of July 5th, a white van left Fox Lake Correctional Institution.  In the back, Matthew Schechter, a Milwaukee man with a history of sex crimes. As a young man in the late ’80s, he had sex with two teenage girls; in the mid-’90s, forceful sexual assaults on adult women. After 22 years in prison, he’s getting out, his time served. No one wants a sex offender like Matt Schechter living next door to them, and it’s […]

  • Quinlan Bishop

    Perspective: Quinlan Bishop shares his thoughts on where Milwaukee goes after recent unrest

    MILWAUKEE — Business burned, officers injured, vehicles torched. Many in Milwaukee ask the question — where do we go from here? Early Sunday morning, August 14th, FOX6’s Brad Hicks met a young man across the street from the BP gas station that was set on fire — near Sherman and Burleigh. He spoke his mind just hours after there was chaos on the streets of Milwaukee. FOX6’s Brad Hicks originally posted the video above on his Facebook page. We invite […]

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    “I’m broken-hearted:” Business owner speaks out after watching his building go up in flames

    MILWAUKEE — Many on Milwaukee’s north side said they’re fed up with the violence and the fires that erupted Saturday night, August 13th and Sunday morning, August 14th in the wake of a fatal officer-involved shooting in Milwaukee Saturday afternoon. Others said they’re angry at the police. FOX6’s Brad Hicks was on the streets early Sunday, August 14th to sample the pulse of the community. Multiple buildings and businesses were set on fire late Saturday. Those businesses included the BP […]

  • Fire at Fond du Lac & Meinecke in Milwaukee

    Milwaukee unrest: Firefighters battled fires at six businesses on city’s north side

    MILWAUKEE — Milwaukee firefighters battled fires at six businesses on Saturday evening, August 13th and into Sunday, August 14th — in the wake of an officer-involved fatal shooting near 44th and Auer. Those businesses included the BP gas station at Sherman and Burleigh, Jet Beauty at 35th and Fond du Lac, BMO Harris Bank at 36th and Fond du Lac, O’Reilly Auto Parts at Fond du Lac and Burleigh, MJM Liquor at Fond du Lac and North and a second liquor store near […]

  • Body found in Milwaukee River in River Hills

    Body pulled from Milwaukee River in River Hills, six months after Jackie Ranallo disappeared

    RIVER HILLS — A shocking discovery was made Tuesday, May 24th in the Milwaukee River in River Hills. Could it be a major break in the search for a missing Mequon woman? FOX6’s Brad Hicks spoke with River Hills police, who said the body of a woman was discovered by cyclists — near a pile of debris in the Milwaukee River under the Range Line bridge. The cyclists flagged down a police sergeant on patrol in the area. Investigators are […]

  • Sex offender residency restrictions in Milwaukee

    Underground and off the grid: Lawmakers work to solve issue of homeless sex offenders

    WAUKESHA COUNTY — With his green jacket, shirt and tie, Mitchell Stupica is hard to miss. “I’m always moving around. I’m homeless,” Stupica said. Many people in Milwaukee wish he would just go away. The evidence is in the maps — maps that show where convicted sex offenders can live, and where they cannot. They show safe zone perimeters around schools, parks, playgrounds, daycare centers, trails and churches. Each municipality makes its own. “Some are so restrictive, they’ve been called unconstitutional.” said Rep. Joel Kleefisch […]

  • 1st Street bridge

    Milwaukee Common Council learns more repairs needed on S. 1st Street railroad bridge

    MILWAUKEE — New troubles for Milwaukee’s troubled train bridge. FOX6 News first exposed concerns about the S. 1st Street railroad bridge almost a year ago. After our series of reports, Canadian Pacific finally fixed the issue — but on Thursday, April 7th, the Milwaukee Common Council learned there’s more work to be done. The S. 1st Street bridge carries tanker trucks loaded with highly combustible Bakken crude oil. Repairs finished in December fixed the problem FOX6 News spotlighted: The corroded support […]

  • Jacquelyn Ranallo

    She has seemingly vanished without a trace: What happened to Jacquelyn Ranallo?

    MEQUON — A Mequon woman has been missing for more than three months. It’s a case so completely lacking in clues, detectives call it the strangest one they’ve ever encountered. Investigators opened the case file to reveal never-before reported details in hopes someone can help figure out what happened to Jacquelyn Ranallo. What they know is overshadowed by what they don’t know. “It seems like she just disappeared,” Detective Cory Polishinski said. The last person known to be with Jackie Ranallo […]

  • Risk on the rails4

    Risk on the Rails: FOX6 investigation leads to creation of new Federal Railroad Administration website

    MILWAUKEE — Concerned cargo, corroded columns, and dangerous consequences. FOX6’s ‘Risk on the Rails’ exposed a troubling issue in Milwaukee, a bridge on the brink — the trains crossing it, carrying an explosive form of crude oil. But now, a big announcement could change everything. Senator Tammy Baldwin and federal railroads administrator, Sarah Feinberg, chose FOX6 studios to break the news, because of our commitment to spotlighting concerns about the railroad bridge safety. Our series of reports started last spring, […]

  • Fire in Lake Geneva -- PHOTO: Lake Geneva Fire Department

    Baby tossed from roof of fully engulfed home in Lake Geneva; adult and officer suffer injuries

    LAKE GENEVA — Firefighters and police officers on Tuesday, January 19th were called out to a fire at a home near South and Elm Streets in the City of Lake Geneva — with occupants trapped. We’re told the fire occurred in a home that is divided into four units. The call for this fire came in shortly after 11:30 a.m. The home was fully engulfed when police and firefighters arrived at the scene. Due to the extent of fire and […]