Pet owners expected to spend $370 million on costumes for pets
UNITED STATES — It looks like Americans won’t be forgetting their fur kids this Halloween. Pets are getting in on the costume action in a big way.
The National Retail Federation says pet owners are expected to spend $370 million to dress up Fido and Fluffy this year! That’s $40 more than 2011.
The group did a survey and found out what costumes will be the cat’s meow. Expect to see a lot of pumpkins and devils.
Additionally, the NRF says a record 170 million people plan to celebrate Halloween this year — the most in NRF’s 10-year survey history.
Consumers are expecting to spend more too. The average person will spend $79.82 on decorations, costumes and candy, up from $72.31 last year, with total Halloween spending expected to reach $8 billion.
The average amount Americans will spend on decorations, costumes and candy for Halloween — $72.89.
The percentage of Americans who will look to a retail store for costume ideas — 35.7%.
The percentage of Americans who will look for costume ideas via social media sites — 27.1%.
CLICK HERE for more Halloween statistics via the NRF’s website.