Makers of KitKat and MilkyWay join Ebola fight, but how?
NEW YORK (CNNMoney) — The world’s largest chocolate companies are joining the fight against Ebola.
Much of their production comes in West Africa, and the companies are worried the virus will disrupt production Already, prices for cocoa beans have been soaring in recent weeks.
Nestlé and Mars say they have already responded to a call from the World Cocoa Foundation, a non-profit that helps small cocoa farmers. The group plans to disclose Wednesday how much it has raised. Others in the group include Hershey, Godiva, Ghirardelli, General Mills and Mondelez International.
Donations will go to the International Federation of Red Cross, the Red Crescent Societies, and Caritas, a charity affiliated with the Catholic Church.
Nestlé, the Swiss company that makes KitKat, Butterfinger and Crunch said it is “deeply concerned” about the spread of Ebola in West Africa, where many of its 6,300 African employees are based.
Mars Chocolate — maker of MilkyWay, Twix and M&Ms — said it was “happy to support” the initiative. Hershey did not immediately respond to a request for comment.
West Africa produces 70% of the world’s cocoa supply. The largest cocoa producer in the world is the Ivory Coast, which has so far avoided contamination. But there is concern that migrant workers may not be allowed into the country to help with this year’s harvest. The Ivory Coast, also called Côte D’Ivoire, closed off its borders with Guinea and Liberia in August.
More than 4,000 people have died from Ebola in Guinea, Liberia and Sierra Leone, according to the latest figures from the World Health Organization. If it is not contained, the Centers for Disease Control and Prevention estimates there could be hundreds of thousands of Ebola cases in coming months.
The United States and other governments have pledged tens of millions of dollars to pay for everything from medicine and protective clothing for aid workers to safe burials for the deceased. Last month, the Bill and Melinda Gates Foundation announced Wednesday it will donate $50 million to help fight the Ebola outbreak.