“We took immediate action:” Placemats with ad space to benefit Racine choir trip raise eyebrows

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RACINE -- A high school choir in Racine was looking to raise some money, but they also managed to raise some eyebrows!

The choir at Racine Horlick High School is raising money to pay for a trip to Nashville, so they got businesses to purchase ad space on a placemat.

On Wednesday, September 30th, FOX6 News received a tip from a concerned citizen about one of those ads.

Controversial placemat

Controversial placemat

In the bottom left hand corner of the placemat is an ad for a Pure Romance vendor. If you're not familiar, Pure Romance is a company that hosts in-home parties and sells adult novelty items.

Controversial placemat

Controversial placemat

The Racine Unified School District has issued this statement to FOX6 News:

Controversial placemat

Controversial placemat

Google Map for coordinates 42.746894 by -87.809311.


  • prbymeghan

    I’m guessing the concerned citizen has never been to a Pure Romance party… The ad doesn’t offend me at all – in fact, I’m hoping this coverage helps a lot of women in the Racine community find a local PR consultant.

  • Amy Rieck

    I hope they dont accept ads from Walmart, Target, Meijer, or any pharmacies. They all sell the type of product that Pure Romance does. In addition to “those” items Pure Romance sells perfume, bubble bath, body wash, lip gloss.

  • Stephanie Whitaker

    wait. The school doesn’t support healthy relationships, bath and beauty products, products to help women deal with the side effects of cancer treatments and women being educated about their sexual health and well being?

    Maybe they’re against women being able to provide for their families financially as well as gaining confidence and reducing stress which allows them to be better wives, mothers and citizens?

    Maybe they should make the ad bigger. It seems like the people complaining could stand to be educated.

  • Laura Paffel

    I used to do Pure Romance full time and for them to pull the ad is rediculous. All parties are professional and fun. There is nothing offensive about it at all. I am betting the concerned citizen could use some products and loosen up a tad. Lol

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