'More than just a ride:' UPAF hosts 37th annual Ride for the Arts



MILWAUKEE -- The wheels are turning to raise funds for the arts Sunday morning, June 3. The United Performing Arts Fund is hosting the 37th annual UPAF Ride for the Arts.



About UPAF Ride for the Arts (website) 

The UPAF Ride for the Arts, Sponsored by Miller Lite, is more than just a ride – it’s an opportunity for friends, families and coworkers to have fun and support our region’s world class performing arts organizations.

New this year: 

  • Kids age 12 and under ride FREE (with registration) when accompanied by a registered adult.

  • Entertainment for all ages!




Win cool prizes:

  • Gather pledges for your Ride and be eligible to win prizes (registration fees only help to cover the cost of the event).

  • Pledge raising awards for top individual and team pledge raisers (the Chris Kegel award for top teams).

  • Pledge prizes include a Trek bike, a Saris Bones bike rackMiller Lite rolling cooler and two tickets to Summerfest, a commemorative UPAF Ride jersey, a UPAF SMART CARD and more!

  • All pledges will help UPAF cross the finish line and achieve a record-setting Ride.

  • Johnson Financial Group will match pledges up to $25,000.