In a message emailed to fans on Wednesday, March 27, the day before the home opener against the St. Louis Cardinals, Counsell wrote the following:
"What an opportunity we have in front of us: a brand-new season; a brand-new chance to compete; a brand-new year to show the entire league what this city -- what this Crew -- is made of.
"That's why we're calling upon every fan, every voice, to fill up Miller Park and bring the noise early and often this season. Every single game matters as we look to take care of some unfinished business. Your noise, your passion, and your intensity fuel us every time we take the field. And, with some huge series in the first month, we need you here as we aim to start the season on a strong note.
"Now's the time to get fired up, Milwaukee. Let's defend our home turf. Let's show the world this Crew isn't going away. Let's make a statement together."