Joining forces: Summerfest teams up with "Flying Car"...but what does it mean?

MILWAUKEE (WITI) -- Summerfest is teaming up with another event hitting Milwaukee this summer.

The Big Gig is now partnering with the Greater Milwaukee "Flying Car" event.

"Flying Car" is a three-day event designed to celebrate innovation and raise awareness of the area's innovative business and creative talent.

It coincides with Summerfest.

Organizers of both events say the partnership will show Milwaukee as a great place for creative, talented professionals to live, work and play.

"It's combining and living off a tremendous world class brand and a world class asset that we have here in Milwaukee together with all of the innovation and creativity that we want to showcase in this part of Milwaukee," Jonas Prising, co-chair of Innovation in Milwaukee said.

Summerfest will provide weekday admission tickets to Flying Car participants.

Additionally, Briggs & Stratton will host "Flying Car Day" at the Briggs & Stratton Big Backyard on Thursday, June 26th.