MLB-produced Brewers broadcasts debut with new cameras, features
MILWAUKEE - Five games into the season, the Milwaukee Brewers are still searching for consistency on the field. Off the field, their new broadcast partner is already making an impression.
What we know:
Major League Baseball is now producing and distributing Brewers games after the team lost its previous television deal. Brewers owner Mark Attanasio said on Opening Day, the loss of that deal cost the team about $20 million.
Despite that, the new broadcasts are already featuring network-style production tools and expanded camera coverage.
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From a trailer outside American Family Field, director John Walsh helps coordinate about 30 cameras to bring viewers inside the ballpark.
What they're saying:
"We have some network caliber people that work on our shows," Walsh said.
Coordinating producer Brent Rieland said the goal is to elevate every broadcast.
"You've seen the wire cam. We have that for every game," Rieland said. "You know, you see the wireless RF camera. We have that for every game."
Rieland said the goal is to elevate the overall viewing experience for fans at home.
"We want every game to feel like it's a World Series game or a playoff game, and we want to bring that to the viewers," he said.
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Drone shots over American Family Field have quickly become popular, along with new RF cameras that bring viewers into dugout celebrations.
"It's a fine line between getting artistic and showing off the ballpark and all the different angles and through the roof tiles, but also covering the game, showing people who's on deck, showing people who's warming," Walsh said. "That's important — let them play manager at home."
What's next:
More features are planned, including a camera installed in the dirt near home plate and umpire cameras later this season. Drone shots will pause during April but are expected to return afterward.
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