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After COVID struggles, Milwaukee businesses benefit from Bucks' success
The Milwaukee Bucks' success is great for businesses around the city. As thousands descend upon the Deer District during the NBA Finals, millions of dollars are being generated.
MILWAUKEE - The Milwaukee Bucks' success is great for businesses around the city. As thousands descend upon the Deer District during the NBA Finals, millions of dollars are being generated.
Each home game is bringing in an estimated $3 million. The support is huge – by far the largest event we've seen here since the coronavirus pandemic began.
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People from all walks of life from Milwaukee and beyond have been cheering the team in the NBA Finals, heading to bars, restaurants and the Deer District, spending a lot of money.
"I think this is an awesome opportunity to showcase what we have to offer not just to the rest of the world, but also across this state, so they understand how we impact this state economically," said Milwaukee County Executive David Crowley.
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"We know that many of these businesses have been hit by the pandemic, but we also know these businesses are going to bounce back stronger than ever because of the energy and what this series is doing," said Milwaukee Mayor Tom Barrett.
Bars near the Deer District really suffered in 2020. Everything re-opening and the success of the Milwaukee Bucks has started to turn things around.
"It’s really been a wonderful run, and hopefully, we can keep it going," said Paul Hackbarth, Deer Camp owner.
Hackbarth and other Milwaukee bar owners have had a rough year.
"It’s nice to be out of that and to be functioning as normal again," said Hackbarth.
Hackbarth opened Deer Camp in March 2020; shut down 12 days later due to COVID-19. It's been tough, but the success of the Bucks had provided a needed boost.
"I guess it’s a dream come true for the city of Milwaukee," said Robert Brenton.
"I live in Seattle now. I moved there a couple of years ago and came home for this, just to feel the energy," said Hannah Shore. "It’s incredible."
"The Bucks have been a uniting force in this community, and it’s not just on the court," said Mayor Barrett. "It’s been in the community itself."
"It definitely means everything," said Hackbarth.
Hackbarth said there is one challenge with staying really busy. Like many businesses, they, too, are facing a staffing shortage. Luckily, some former employees have come off the bench to help.
The mayor and county executive said they want this national spotlight to translate to more visitors coming to the area.
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